Sharper's 1...2 Punch!

Wednesday, March 10, 2010 by Tavis Lindquist
A lot of companies have offers and guarantees that promise the 'lowest price' or 'complete satisfaction'.  Sometimes I feel like I've heard statements like this so often that I don't even pay attention to them anymore.  I'm naturally skeptical about statements like these because usually there is a catch hidden in the fine-print.

The cool thing about working with Sharper™ is that I know our satisfaction guarantee and price match promise do not have any fine print.  They were implemented to make it as easy as possible for the customer to not only feel confident when the purchase our products but also get the best price.

Follow the links below and see for yourself that Sharper™ stands behind it's promises when dealing with business greeting cards, appointment reminder postcards, plastic supply bags, custom business cards and every other product in our line-up!
 


Remind patients or clients - SUMMER is BACK!

Wednesday, March 10, 2010 by Janice Nielson
Help your patients or clients get ready for the season by sending chiropractic cards and massage therapy postcards. Summer is the perfect time to remind them about the importance of massage and chiropractic care.

It's hard to believe that it's back. (I know, it's only March but it will be June before you know it!) Didn't we just shovel the driveway a week ago? I think most parents are like I am. It's such a busy time of year, kids are out of school, there's yard work to do, golf, hiking and getting in the car and traveling to the lake. Traveling is probably worse for me than any summer activities I can think of. Long hours in the car on on a plane leaves me even stiffer than after that last round of golf. According to the American Chiropractic Association's Council on Occupational Health, prolonged sitting can be hard on your body, restrict proper blood flow and build up of pressure in the blood vessels of your lower legs.

The Baby Blues® license by Rick Kirkman and Jerry Scott say it so well. The daily trials of family life are presented in a humorous way, to remind us of the importance of taking care of our backs so that we can keep up to the entire family! Plus, making Baby Blues your cards of choice will add a little humor and a light-hearted spin to your summer marketing mix. All these Baby Blues cards are designed exclusively for Sharper.


Get organized - Keep track of your patient communications

Wednesday, March 10, 2010 by Janice Nielson
Organize a year's worth of your appointment reminder postcards, recall postcards, seasonal reminder postcards, birthday cards or even your holiday folding cards in this handy acrylic monthly reminder system. Monthly index tabs are included FREE with each system. These stackable units are made of durable acrylic with a sliding lid for protection and are available in 2 convenient sizes. (small holds up to 500 postcards and the large, up to 1000 postcards) SAVE 10% WHEN YOU ORDER 3 ORE MORE!

Appointment Reminder Postcards - economical and effective

Wednesday, March 10, 2010 by Janice Nielson

Appointment reminder postcards

are a friendly way to keep in touch with patients or clients to remind them of their next appointment or if they have missed a scheduled exam.






The world is a busy place, and between balancing family, careers and personal business, life can get pretty crazy! They will appreciate the gentle reminder and it will help you to keep your appointment books full and organized.




For an economical way to stay on top of your appointments, try Sharper's laser cards, one of the most popular items available at Sharper.

They are jam-free and come in a variety of designs that you can print your reminder messages on at your own convenience.

Mix and match your favorite cards in lots of 50!




 

Marketing with pet grooming postcards

Tuesday, March 9, 2010 by Tavis Lindquist
Pet grooming marketing is an important part of any successful groomer's business plan.  There are a lot of marketing and advertising options out there and it can be difficult to choose how your pet grooming marketing dollars will be spent.

Direct mail marketing with grooming postcards is an easy, targeted and cost-effective way to promote your grooming business.  Grooming postcards can be personalized to suit your unique needs and include information such as:
  1. Map of your location
  2. Company logo
  3. List of services
  4. Special offers or promotions
  5. Customized message
Postcard designs can be chosen to reflect the tone of your business and have a fun and/or playful feel or can be used to reflect more of a prestigious tone.

Here are some popular grooming postcards :

12-754 Doggy Divas 
 

Pet grooming marketing doesn't have to be difficult or expensive!  Call Sharper for free samples and check out some of our exclusive grooming postcards.

Grand Announcement....We're Moving!!

Tuesday, March 9, 2010 by Binta N'Doye
55-611 Grand Opening Fireworks

There is nothing like moving with a big bang... but don't forget to let your patients know! A great feature item here at Sharper is our large moving postcards. With a size of 8 1/2 X5 1/2 you definitely cannot go wrong

These Business Moving Announcement Cards are great for patient acquisition with a large amount of space to include details about your new location as well as your logo and map to help your patients find you.
 
Even better, the personalization's is FREE! With many options on how you can print your information on the back, it will make these moving postcards great for any type of business.

Check out these top selling moving postcards:

55-720 Making A Move

Back to Chiropractic - Back to Nature

Tuesday, March 9, 2010 by Janice Nielson

There is something uncanny about the way we view animals in nature today. I guess it's because in many ways, they seem to have it together! Life is simple, no crazy schedules, no burning the midnight oil, no new year's diet to live up to and no aching back to deal with! I think that is why Sharper's "Back to Nature" chiropractic cards work so well. These recall postcards have become some of our top selling designs for chiropractic cards. The messages are light-hearted, yet very relevant to chiropractic care.



Encourage patients to maintain a healthy lifestyle through an effective chiropractic treatment program. Put a smile on their face and ensure them that their overall health is your number one priority by sending out a series of these chiropractic cards throughout the year.

For patient acquisition, try Sharper's new large postcard format. With the increased size you will add extra impact, plus have room for a detailed message, a coupon or a map to help them find your practice. Humor is always the best medicine... that and a well overdue adjustment! Save money by mixing and matching a variety of designs using the same personalization.

    


Is it time to update your chiropractic business cards?

Monday, March 8, 2010 by Tavis Lindquist

Business cards are an important tool for any chiropractic office.  Much like the impression people form about others they meet, your business card is often a strong influencer over the impression people form about your practice.  Some important questions to ask yourself about your current business cards are:

  1. Do your chiropractic business cards accurately reflect the tone of your practice?
     
  2. What impression do the cards you're using give to your patients?
     
  3. When is the last time you refreshed the look of your chiropractic business cards?
Many practices invest a lot of money into their chiropractic marketing efforts.  They may spend large amounts of money to ensure they are located in top-notch neighborhoods, attend expensive seminars and/or advertise using direct mail, print, or multimedia.  Using a poor or out of date business card can undermine these expensive and carefully executed efforts.

Go ahead and pull out your business card right now and think about the impression patients will get when they hold your card in their hands.  Now it's time to ask yourself....

Is it time to update your chiropractic business cards?

Get ready for Spring - Mix 'n Match your Chiropractic Recall Cards

Monday, March 8, 2010 by Janice Nielson
Send your patients a reminder of the natural benefits of chiropractic care with this series of chiropractic cards, that reflects all the beauty that nature brings with the return of spring.

    

Keep your appointment book full and promote continual chiropractic care with these wise words of wisdom, showcased with eye-catching color in a beautiful classic layout.

Plus!
here is the perfect offer to get you all three chiropractic card designs and save you money. Sharper™ offers quantity discounts on most products. Mix n’ Match allows you to take advantage of lower costs when ordering a variety of designs with the same personalization. At Sharper™ we provide a number of ways to personalize your products. Choose a message, add a Sharper™ logo, pick your ink color and font - personalization on all our products is FREE.
Purchase 3 products - 15% OFF  Promo Code MATCH3
Purchase 4 products - 25% OFF  Promo Code MATCH4
Purchase 5 products - 30% OFF  Promo Code MATCH5

Another great idea! Use these appointment reminder postcards as Wall Art in your reception area - a nice touch of spring will get rid of those winter blues! Wall art comes in two sizes and can be either laminated or mounted.
 

Dental Recall Cards For Everyone

Monday, March 8, 2010 by Galen K.
Sometimes when speaking with our customers who are trying to pick out their dental recall cards they mention there are "too many" designs to choose from and apologize for taking their time.  I always respond that it's better to have a lot of choice than not enough!  Looking through our newest dental catalog there are over 70 pages of recall cards to choose from-  there's a card for everyone!

15-320
We have a fantastic selection of humorous designs from many talented artists...




12-2007



Or cute designs to warm the heart.




15-424


There are cards that have a professional style




15-289

 
and cards to inform your patients!



 
LA-103
 


Our recare cards are available in dental laser cards and in individual postcards.  As always, personalization is free!
 

15-646


Also available are cards for different dental specialties including dental hygiene cards, orthodontic recall cards, and cosmetic & restorative reminder postcards.


No matter what kind of dental recall card you're looking for we have a design to suit your practice's personality.  And if you're having a hard time choosing, just contact us for some suggestions!

Hop You Have A Nice Day!

Friday, March 5, 2010 by Victoria Waldie
It is just about that time...

When the trees start blossoming, everything starts turning green and rabbits shed their white winter coat. The air is crisper, the days get longer and the sunshine is beautiful. It is Spring!

I am always reminded of Easter around this time of year. It is fast approaching and before you know it, it will have come and gone.

Why not stock up on some holiday product to tell your clients that spring time is a fresh start and appointments are important in maintaining their overall health?

Check out our Easter plastic supply bags
Plastic supply bags are an excellent tool to sending your clients home with a many practice building goodies of your choosing. Fill the bags with our personalized wall calendars or gift certificates.

SPRING TO IT!

Welcoming With Veterinary Promotional Items

Friday, March 5, 2010 by Lisa .
For pet care professionals, it's important to welcome a new pet owner on their first visit, to immediately start building that relationship and ensure that they don't hesitate to return again and again. This is important whether you're a vet, a groomer, or have another pet care professional. Sharper has a lot of great products for pet grooming marketing and veterinary marketing. We carry veterinary calendars, veterinary magnets, veterinary tote bags, and come great veterinary promotional items.

A great first step in building an impression of a trusted pet care professional is to welcome your pet owner with a card. After they receive a new kitten or puppy, the perfect way to share in their happiness is with one of the new "congratulations" pet care greeting cards:

   
  Congratulations! You're A new pet parent

People today see their pets as members of the family. How often have you heard the terms "furry children" or "pet parents"? These cards show that you understand the importance of that relationship to new pet owners.

Or, if they have had their pet for a few years and are simply new clients to your practice or business, how about another token of welcome? Giving them something they can take home that has your personalized information on it is worth its weight in gold. If they are constantly reminded of your name and contact information, there's no doubt they'll call you first when their beloved pet needs some attention. Not only because your information is close at hand, but because of the goodwill you'll engender by giving them a useful gift. sharper leashes are wonderful promotional giveaways, and sharper scoops are well-used and cost-effective gifts. Imagine your name being at-hand every time a pet owner feeds their pet or scoops its litter! I would be absolutely thrilled with our vet if they gave us one of these after we brought our pet in:
Sharper Scoops - Promotional Giveaway  Pet LItter Scoop - Veterinary Promotional Item

In spring, a woman's fancy turns to chiropractic care...

Friday, March 5, 2010 by Zenna Liber
Spring is on its way! At least, that is what the weather channel tells me. And while I am thankful (I am not a big fan of winter), I am also dreading it a little. With the change in seasons and all the spring showers, it' not spring flowers that i get... it' s migraines.

12-6026  Health Quote/Blue Fortunately, I have learned the value of regular chiropractic care. It has been a life saver! A timely adjustment to my occipital region can prevent a migraine from starting, or even stop one in its tracks! Combine that with that electro-impulse thing and some regular massage therapy and I am good to go!

Unfortunately though, my chiropractor's clinic has faced some tough times recently. Between the economic slow down and the deregulation of chiropractic care, business is not as busy as it once was. And his clinic isn't the only one. After deregulation, many people just stopped going for chiro care and even massage therapy entirely. They have only seen the "cost" of regular care in terms of money, they haven't yet understood what the "cost" is in terms of health. Health is much more than the absence of illness, pain, injury and stress. It is the presence of joy, relaxation, and energy!

12-2540 Seasonal Adjustment For the patient, spring is a great time to address all those small aches and pains from the cold winter months. For the chiropractor, spring is the perfect time to send out reactivation cards and reminders to patients you haven't seen in a while. Focusing your message on the real cost of missed appointments and the benefits of regular treatment are great ways to bring back those patients who have forgotten the real value of regular chiropractic care.

Sharper has a great selection of chiropractic cards, massage therapy postcards, massage therapy/chiropractic appointment cards, business cards, and magnets.

Take a little time with your spring cleaning this year to remind your patients (past and present, old and new) just how good they'll feel after a spring tune-up!

I know I will...



Dream Big With Personalized Calendars

Friday, March 5, 2010 by Lisa .
I love designing products with puppies and kittens in them. Sometime this year I will be getting a new puppy myself, and I am really looking forward to it -- they are just so cute! It's no wonder that so many of Sharper's products featuring kittens and puppies are so popular. One of these is the Dream Big series, which started as one of our many personalized magnet calendars and is now developing into more products, including postcards and reusable tote bags:

Dream Big! Personalized Magnet Calendar

  Dream Big Veterinary Postcards   Dream Big! Personalized Veterinary Tote Bags

This year there will be a 2011 personalized magnet calendar as well as a tri-fold calendar in this popular series! 2011 calendars will be available to order later this spring, and there will be quite a few other calendars with adorable animals in them. What better for your patients or clients to have up in their homes and work and enjoy all year than a calendar? Even in this digital age, people still love to receive personalized calendars from their favorite service providers, for at-a-glance reference.

I'll admit it...I have missed appointments before!

Friday, March 5, 2010 by Victoria Waldie

It has happened to many of us.
You make an appointment, you schedule it into your calendar and when the day comes you miss the appointment because something has come up. There are a lot of excuses as to why I have missed appointments. I hate to even admit I have, as I know it causes a lot of inconvenience and loss of revenue for my doctor, dentist, optometrist etc.

However, if these offices consistently sent me appointment reminder postcards it would give me one more reason to remember how important my health is and how important it is that I don't miss my appointment. Doctors offices, Dental offices, a variety of offices have to keep patients coming in for their regular appointments. A missed appointment can mean an instant loss of revenue to the practice. What is the best way to remind your patients that they have an appointment?

Why not try Sharper™'s Appointment Reminder postcards?

We carry appointment reminder cards for a lot of different markets.
We offer chiropractic appointment cards, dental appointment cards, veterinary appointment cards and much more. If you don't fit into any of the specific markets we offer appointment postcards for you can try out our seasonal appointment reminder postcards.

We also offer Message Highlighting. If there is one important aspect of your reminder card that you want the patient to notice, try highlighting that portion of the message so it stands out! It is only $25.00 regardless of the quantity of cards you would like to have highlighted.

Reminding patients of upcoming appointments or that you haven't seen them in awhile gives them that gentle push to get it marked into their calendars.

For fun, you might want to check out this blog giving insight into common reasons appointments get missed and the cures for these reasons. Eventually you can hone in on what type of patients you have and whether they fall into these categories.

The solution is easy...order some appointment reminder postcards.


Ideas To Personalize Your Products

Thursday, March 4, 2010 by Lisa .

What we display for sample personalization in our catalogs and on our website is only a beginning -- you can do much more, and there's no need to stick to the format we've presented. On all of our sample product, personalization usually looks like this:

 

 John A. Smith
General Practice
110 Pacific Avenue, Suite 850
San Francisco, CA  94111-1900
(800) 561-6677

 

Here are some ideas on things you can do to engage your patients or clients and make your personalization even more effective and unique to your brand:

 

• Include your company logo

A one-time fee of only $45 will allow you to use your logo on products you order from Sharper. 

 

• Keep it simple
Including only business name, phone number, and website address will allow you to make those larger - for anything other than business cards and magnetic business cards or return mailing addresses, of course. But you probably don't need to have your full mailing address on your reusable tote bags!

 

Add a little personal message, such as "Compliments of" on a giveaway like personalized toothbrushes or personalized wall calendars. 

 

• Choose to promote a special offer or service
to entice patients or clients into booking new appointments.

 

 

The only limit is your imagination! And I guess the space available for personalization.  All right, so there are some limits. But within those design requirements, there is a lot you still can do to be effective and really make your practice marketing materials stand out!

Stock up on your favorites!

Thursday, March 4, 2010 by Maria Block
Choose from any of our new designs or stock up on all your favorites. From humorous to contemporary, Sharper™ has a wide selection of cards appropriate for any occasion, including dental birthday cards, orthodontic recall cards, pet sympathy cards, vision postcards, hearing postcards, business moving postcards, and more!

100 Postcards/Laser Cards or 50 Folding Cards FREE

Find out how you can qualify for the promotion here.

Hurry... This offer expires March 31, 2010. Quote promo P30CE.


Countdown to Calendars

Thursday, March 4, 2010 by Denise Schalk
Are you serious? Already? But it’s only March…

Yep, that’s the way things work in the world of designing promotional calendars. You've only just bid farewell to last year, hung up your favorite design for this year, and you’re already gearing up for next year's designs.  These days, whenever I write a check I have to look twice to make sure I didn't put the wrong year on it.

Designing calendars at Sharper™ can be a bit of an escape from our usual design work. Along with designing calendars specific to each of our markets (Dental, Contemporary Health, Veterinary, etc) we get to design for more general audiences. Not only do we want our creations to be functional and add visual charm to an office or work space, we try to put ourselves in your shoes and find out what inspires, what motivates and what lets you dream… So when I start my design journey, I ask myself the question "Where would I like to go today?"

I know from my own experiences that in the midst of a hectic day, sometimes the only break I get is the 30-second daydream where I get to relax on a sun-soaked beach of the South Pacific with a delicious tropical tonic in hand, or be engulfed in the calm of a rain forest, listening to the banter of the aviary locals with the gentle rumble of a waterfall in the distance. Wherever it is, chances are you may want to go there too.

Here are some of my current favorite designs from our team:
C-7070 Blue WaterfallC-7071 Peaceful SummerC-5045 Beach & Palm Trees




The great thing about Sharper™ Calendars  is that we offer so many sizes!  You can choose between Trifold Calendars, Business Promotional Calendars, Bookmark Calendars, Magnet Calendars or even Wall Calendars, and they all can be personalized with your business or practice information.

If you're looking for more market-specific calendars check out our dental calendars, chiropractic, vision & hearing or veterinary calendars.

So inspire your clients, motivate them and help them dream with a calendar from Sharper™ as you remind them of your services all year long.

Pet Sympathy Cards

Thursday, March 4, 2010 by Tavis Lindquist
Losing a pet is a very difficult time.  Anyone who has gone through this experience can tell you that they've lost much more than a pet....they've lost a dear friend.  As a Veterinarian, you are confronted with pet loss and grieving pet owners.  Helping them through this time is an important and delicate process.  Everyone grieves differently but one thing that remains constant is the need for support.

A great way to support pet owners who have recently lost a pet is to send personalized pet sympathy cards.  These cards can help to acknowledge that you care in this difficult time.  Choose from a wide selection of cat sympathy cards, or dog sympathy cards to express your heartfelt concern - in a personal way. 

Here are some popular pet sympathy card designs that Veterinarians are using:

52-271 Good Friends/Impressions53-0001 Paw Prints In Our Hearts52-283 Special Friends

French Translation

Thursday, March 4, 2010 by Binta N'Doye

Sharper™ is proud to introduce to you french translations!

It can be frustrating when you go to purchase
Chiropractic Birthday Cards and cannot find a large selection available in French. Well guess what! You can now enjoy the benefits of having that same English card that you love printed in French!

 As we grow and develop as a company we are now able to translate all our card products into French. This means all our
Laser Cards, Dental Recall Cards, Eye Care Postcard, Business Greeting Cards , Business Moving Announcement Cards,

Plastic Supply Bags, and many more products are now available to you!

This is definitely wonderful for our bilingual customers out there because it creates a lot more options for those who have bilingual practices and are in demand for these types of products. So whether you are looking for 
Veterinary and Pet Care, Contemporary Health or any other types of products, with many designs and options Sharper™ is proud to serve your business needs.

Merci!